Digital Marketing Lead

Islamabad, Pakistan

Full Time

Who Are We Looking For?

We are looking for a Digital Marketing Lead for our Islamabad office. The person would be responsible for all out-bound and in-bound marketing channels, propagating content through our social media accounts, running email campaigns and managing our online communities.

Qualifications / Must Have:

  • 1-3 years experience working in a SaaS Marketing (preferably B2B)
  • Experience with Wordpress, Email marketing/CRM tools e.g. Mailchimp, Social Media and Analytical tools (e.g. Mixpanel, Google Analytics, Autopilot)
  • Strong attention to detail; must be extremely detail-oriented
  • Self-starter attitude capable of owning important responsibilities and seeing them through to completion
  • Problem solver with a strategic approach to work in tight schedules
  • Curious to explore new ideas and eager to learn new marketing techniques

Responsibilities

  • Marketing Campaigns - Design and execute marketing campaigns for new launches, releases and features
  • Demand Generation – Develop strategies and leverage techniques that drive demand for company's products
  • Website Traffic - Increase Website Traffic and Sign-ups through organic means such as SEO, Referrals and Social Media Marketing
  • Content Management - Coordinate content, design, social media, pay-per-click (PPC) marketing and other activities

Bonus Points

  • Love for content and inbound marketing
  • Passion for developer tools especially APIs and SDKs
  • Strong knack of messaging for technical products

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